DAB+ Survey #1 Results are in
GfK has released the year’s first DAB+ survey results, showing cumulative audience numbers for each station.
There is a unique #1 in each of the metropolitan markets from the 45 DAB+ only stations available. Melbourne has the most digital radio listeners – 507,000 according to today’s numbers, compared to 159,000 in Adelaide.
Since the first DAB+ broadcast in 2009, this is the first time that audience numbers for all DAB+ only stations have been released one week after the official metropolitan GfK radio ratings.
SYDNEY: #1 Edge Digital
MELBOURNE: #1 Double J
BRISBANE: #1 Coles Radio
ADELAIDE: #1 The 90s iHeartRadio
PERTH: #1 Smooth
The DAB+ summary report shows the cumulative audience for digital only stations, which is the total number of different (unique) people who listen to a DAB+ only radio station in that market for at least eight minutes (one quarter-hour), in a defined period.